Saturday, May 19, 2012

How We Are Branding the USA Abroad!

Swamp People, Hippies, Hijabs, and a Gay Couple: See How the Obama Admin Is Branding America Abroad (& the LGBT Adviser Who’s Behind It!)


Last week, President Obama made history by being the first sitting president to publicly support gay marriage. Now, his administration is the first to openly advertise homosexuality around the globe as an “American ideal.” The Blaze has uncovered documents that show how central gay rights themes have been to the administration and how they are being used by the administration to propagate a rebranding of America and its values.

Two years ago, the Travel Promotion Act of 2010 established the Corporation for Travel Promotion, or Brand USA. This “public-private entity“ was tasked with ”rekindling the world’s love affair with the USA – the place, the spirit, and the dream,” according to Brand USA’s CEO Jim Evans. Brand USA is funded by new taxes imposed on tourists visiting the U.S. and is governed by an 11-member board of directors appointed by Obama’s Secretary of Commerce.

Brand USA has recently come out with a series of ads, playing now in the UK, Japan and Canada, that craft a new vision of America for the world to see. The ads are intended to ”open up some minds as to what America really is,” according to Anne Madison, a Brand USA spokesperson.


But the new ads, titled “Land of Dreams,” deviate alarmingly from the patriotic baseball, apple pie and picket fence vision of “traditional” America. In fact, the only cowboy featured in the ad is…raking a beach?

CONTINUE READING AND SEE THE AD:  http://www.theblaze.com/stories/swamp-people-hippies-burkas-and-a-gay-couple-see-how-the-obama-administration-is-branding-america-abroad-the-lgbt-adviser-whos-behind-it/

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